Uncovering brand stories.
Achieving brand missions.
Uncovering brand stories.
Achieving brand missions.
Story ARC Studio combines the rigor of strategy with the power of storytelling to help brands connect with their audiences.
With two decades of experience across health care, government, and consumer sectors, we bring clarity, creativity, and a highly collaborative approach to every project.
Story ARC Studio combines the rigor of strategy with the power of storytelling to help brands connect with their audiences.
With two decades of experience across health care, government, and consumer sectors, we bring clarity, creativity, and a highly collaborative approach to every project.
A note from our founder
Uncovering brand stories.
Achieving brand missions.
Story ARC Studio combines the rigor of strategy with the power of storytelling to help brands connect with their audiences.
With two decades of experience across health care, government, and consumer sectors, we bring clarity, creativity, and a highly collaborative approach to every project.
A note from our founder
Story ARC Studio combines the rigor of strategy with the power of storytelling to help mission-driven brands connect with their audiences. With two decades of experience across health care, government, and consumer sectors, we bring clarity, creativity, and a highly collaborative approach to every project.
A note from our founder
We craft the stories you want to be known for, connect your stories to the audiences who matter, and convert your connection into lasting engagement.
We craft the stories you want to be known for, connect your stories to the audiences who matter, and convert your connection into lasting engagement.
001.HOW WE TELL YOUR STORY
Overview
Compose
Connect
Convert
We work closely with our clients — as thought partners and trusted guides — to uncover the story at the heart of your mission and shape it into content that resonates, builds momentum, and drives measurable impact.
Overview
Compose
Connect
Convert
We work closely with our clients — as thought partners and trusted guides — to uncover the story at the heart of your mission and shape it into content that resonates, builds momentum, and drives measurable impact.
Overview
We work closely with our clients—as thought partners and trusted guides—to uncover the story at the heart of their mission and shape it into content that resonates, builds momentum, and drives measurable impact.
Compose
Connect
Convert
We leverage emerging technologies to work smarter, streamline workflows, spark new ideas, and deliver the results your brand is aiming for.
We leverage emerging technologies to work smarter, streamline workflows, spark new ideas, and deliver the results your brand is aiming for.
002.Clients
Through decades of agency and in-house experience, our founder has partnered with the following brands:
Case Study Available
Health
Government
Government
Consumer
003.Testimonials
Liz DeMatteis
Chief Marketing Officer
Aetion
Abigail was a trusted partner to our communications and marketing team at Aetion. We relied on her for strategic guidance, messaging, and execution. She quickly became indespensable and an embedded member of our team, seamlessly aligning with our senior leaders and fast-paced culture during a pivotal chapter of our company's growth. She brought a unique ability to translate complex technological, scientific, and regulatory developments into clear, compelling narratives that showcased our value. Her work helped us strengthen our positioning with customers, media, influencers – and importantly – internal stakeholders. Abigail consistenly delivers value, trust, and impact.
David McGovern
Senior Vice President Marketing
SomaLogic
Abigail was an extremely valuable lead partner to SomaLogic's communications and PR strategy. Whether we had a need on the strategic or tactical side, Abigail was often the first phone call. She always thought of the client, the business and the customers first and foremost. She was a tremendous team player, extremely reliable, flexible, and helped us accomplish our business objectives. Even as an external partner, she made herself into a seamless, valuable member of our team.
Dr. Rick Rosa
Founder and CEO
Accessible Beltway Clinics
Working with Abigail was a game-changer for my brand. She helped me refine my message and rewrite content across my website, social media, and professional materials to clearly tell my story of how I help elite athletes recover faster and perform at their highest level. Her ability to translate what I do into language that resonates with athletes, industry leaders, and academic institutions has elevated my presence across the board. Thanks to her strategic positioning, I’ve been invited to share my expertise through speaking engagements and professional appointments. I now show up with clarity and confidence as a thought leader in chiropractic sports recovery.
Emilia Costales
Corporate Communications Manager
Standard BioTools
Abigail was a trusted advisor during our company's fast growth of scaling our brand, going public, and eventually being acquired. With her guidance, we launched an award-winning brand and quickly strengthened our presence within the life sciences industry. When it was time to merge two very different corporate brands and cultures, Abigail led the effort with clarity and care. Her adaptability and broad skill set were indispensable to our fast-moving and ever-changing needs.
Khiry Kemp
COO & Co-Founder
Oppti
Working with Abigail on the Johnson & Johnson Innovation DEI initiative was a powerful collaboration. Her commitment to equity is both strategic and deeply personal. Together we built a mission-aligned partnership that gave diverse high school students rare access to STEM careers at a global life sciences company. Abigail kept students’ voices at the center — shaping everything from strategy to storytelling, including dynamic collateral and a recap video that captured their experience and potential. Abigail brings clarity, creativity, and heart to DEI initiatives.
Liz DeMatteis
Chief Marketing Officer
Aetion
Abigail was a trusted partner to our communications and marketing team at Aetion. We relied on her for strategic guidance, messaging, and execution. She quickly became indespensable and an embedded member of our team, seamlessly aligning with our senior leaders and fast-paced culture during a pivotal chapter of our company's growth. She brought a unique ability to translate complex technological, scientific, and regulatory developments into clear, compelling narratives that showcased our value. Her work helped us strengthen our positioning with customers, media, influencers – and importantly – internal stakeholders. Abigail consistenly delivers value, trust, and impact.
David McGovern
Senior Vice President Marketing
SomaLogic
Abigail was an extremely valuable lead partner to SomaLogic's communications and PR strategy. Whether we had a need on the strategic or tactical side, Abigail was often the first phone call. She always thought of the client, the business and the customers first and foremost. She was a tremendous team player, extremely reliable, flexible, and helped us accomplish our business objectives. Even as an external partner, she made herself into a seamless, valuable member of our team.
Dr. Rick Rosa
Founder and CEO
Accessible Beltway Clinics
Working with Abigail was a game-changer for my brand. She helped me refine my message and rewrite content across my website, social media, and professional materials to clearly tell my story of how I help elite athletes recover faster and perform at their highest level. Her ability to translate what I do into language that resonates with athletes, industry leaders, and academic institutions has elevated my presence across the board. Thanks to her strategic positioning, I’ve been invited to share my expertise through speaking engagements and professional appointments. I now show up with clarity and confidence as a thought leader in chiropractic sports recovery.
Emilia Costales
Corporate Communications Manager
Standard BioTools
Abigail was a trusted advisor during our company's fast growth of scaling our brand, going public, and eventually being acquired. With her guidance, we launched an award-winning brand and quickly strengthened our presence within the life sciences industry. When it was time to merge two very different corporate brands and cultures, Abigail led the effort with clarity and care. Her adaptability and broad skill set were indispensable to our fast-moving and ever-changing needs.
Khiry Kemp
COO & Co-Founder
Oppti
Working with Abigail on the Johnson & Johnson Innovation DEI initiative was a powerful collaboration. Her commitment to equity is both strategic and deeply personal. Together we built a mission-aligned partnership that gave diverse high school students rare access to STEM careers at a global life sciences company. Abigail kept students’ voices at the center — shaping everything from strategy to storytelling, including dynamic collateral and a recap video that captured their experience and potential. Abigail brings clarity, creativity, and heart to DEI initiatives.
Liz DeMatteis
Chief Marketing Officer
Aetion
Abigail was a trusted partner to our communications and marketing team at Aetion. We relied on her for strategic guidance, messaging, and execution. She quickly became indespensable and an embedded member of our team, seamlessly aligning with our senior leaders and fast-paced culture during a pivotal chapter of our company's growth. She brought a unique ability to translate complex technological, scientific, and regulatory developments into clear, compelling narratives that showcased our value. Her work helped us strengthen our positioning with customers, media, influencers – and importantly – internal stakeholders. Abigail consistenly delivers value, trust, and impact.
David McGovern
Senior Vice President Marketing
SomaLogic
Abigail was an extremely valuable lead partner to SomaLogic's communications and PR strategy. Whether we had a need on the strategic or tactical side, Abigail was often the first phone call. She always thought of the client, the business and the customers first and foremost. She was a tremendous team player, extremely reliable, flexible, and helped us accomplish our business objectives. Even as an external partner, she made herself into a seamless, valuable member of our team.
Dr. Rick Rosa
Founder and CEO
Accessible Beltway Clinics
Working with Abigail was a game-changer for my brand. She helped me refine my message and rewrite content across my website, social media, and professional materials to clearly tell my story of how I help elite athletes recover faster and perform at their highest level. Her ability to translate what I do into language that resonates with athletes, industry leaders, and academic institutions has elevated my presence across the board. Thanks to her strategic positioning, I’ve been invited to share my expertise through speaking engagements and professional appointments. I now show up with clarity and confidence as a thought leader in chiropractic sports recovery.
Emilia Costales
Corporate Communications Manager
Standard BioTools
Abigail was a trusted advisor during our company's fast growth of scaling our brand, going public, and eventually being acquired. With her guidance, we launched an award-winning brand and quickly strengthened our presence within the life sciences industry. When it was time to merge two very different corporate brands and cultures, Abigail led the effort with clarity and care. Her adaptability and broad skill set were indispensable to our fast-moving and ever-changing needs.
Khiry Kemp
COO & Co-Founder
Oppti
Working with Abigail on the Johnson & Johnson Innovation DEI initiative was a powerful collaboration. Her commitment to equity is both strategic and deeply personal. Together we built a mission-aligned partnership that gave diverse high school students rare access to STEM careers at a global life sciences company. Abigail kept students’ voices at the center — shaping everything from strategy to storytelling, including dynamic collateral and a recap video that captured their experience and potential. Abigail brings clarity, creativity, and heart to DEI initiatives.
Liz DeMatteis
Chief Marketing Officer
Aetion
Abigail was a trusted partner to our communications and marketing team at Aetion. We relied on her for strategic guidance, messaging, and execution. She quickly became indespensable and an embedded member of our team, seamlessly aligning with our senior leaders and fast-paced culture during a pivotal chapter of our company's growth. She brought a unique ability to translate complex technological, scientific, and regulatory developments into clear, compelling narratives that showcased our value. Her work helped us strengthen our positioning with customers, media, influencers – and importantly – internal stakeholders. Abigail consistenly delivers value, trust, and impact.
David McGovern
Senior Vice President Marketing
SomaLogic
Abigail was an extremely valuable lead partner to SomaLogic's communications and PR strategy. Whether we had a need on the strategic or tactical side, Abigail was often the first phone call. She always thought of the client, the business and the customers first and foremost. She was a tremendous team player, extremely reliable, flexible, and helped us accomplish our business objectives. Even as an external partner, she made herself into a seamless, valuable member of our team.
Dr. Rick Rosa
Founder and CEO
Accessible Beltway Clinics
Working with Abigail was a game-changer for my brand. She helped me refine my message and rewrite content across my website, social media, and professional materials to clearly tell my story of how I help elite athletes recover faster and perform at their highest level. Her ability to translate what I do into language that resonates with athletes, industry leaders, and academic institutions has elevated my presence across the board. Thanks to her strategic positioning, I’ve been invited to share my expertise through speaking engagements and professional appointments. I now show up with clarity and confidence as a thought leader in chiropractic sports recovery.
Emilia Costales
Corporate Communications Manager
Standard BioTools
Abigail was a trusted advisor during our company's fast growth of scaling our brand, going public, and eventually being acquired. With her guidance, we launched an award-winning brand and quickly strengthened our presence within the life sciences industry. When it was time to merge two very different corporate brands and cultures, Abigail led the effort with clarity and care. Her adaptability and broad skill set were indispensable to our fast-moving and ever-changing needs.
Khiry Kemp
COO & Co-Founder
Oppti
Working with Abigail on the Johnson & Johnson Innovation DEI initiative was a powerful collaboration. Her commitment to equity is both strategic and deeply personal. Together we built a mission-aligned partnership that gave diverse high school students rare access to STEM careers at a global life sciences company. Abigail kept students’ voices at the center — shaping everything from strategy to storytelling, including dynamic collateral and a recap video that captured their experience and potential. Abigail brings clarity, creativity, and heart to DEI initiatives.
Reach the people who matter with the right message at the right time — clearly and meaningfully.
Reach the people who matter with the right message at the right time — clearly and meaningfully.
004.Industry Recognition
003.Industry Recognition
Story ARC Studio is built on 20 years of communications and brand strategy experience during which our founder earned international recognition through press, industry awards, and presentations.
Press
Entrepinayship: Entrepinay Day
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Entrepinayship: Entrepinay Day
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Entrepinayship: Entrepinay Day
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Scapegoated and Ignored, Asian Americans Still Feel Unseen
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Scapegoated and Ignored, Asian Americans Still Feel Unseen
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Scapegoated and Ignored, Asian Americans Still Feel Unseen
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Filling the Health Information Gap
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Filling the Health Information Gap
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Filling the Health Information Gap
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Awards
Presentations
Contact
Privacy Notice
We respect your privacy. Information submitted through this form is used solely for communication and will never be shared or sold.
Story ARC Studios
Contact
Privacy Notice
We respect your privacy. Information submitted through this form is used solely for communication and will never be shared or sold.
Story ARC Studios
Contact
Privacy Notice
We respect your privacy. Information submitted through this form is used solely for communication and will never be shared or sold.